Only a few years ago, live streaming was mostly about entertainment. Now it’s a daily part of professional life. Teams run training sessions on Zoom, consultants meet clients on video calls, and entire conferences move online. Streaming has become the normal way to keep people connected when they’re not in the same room.
Yet, while live broadcasts capture the conversation, they rarely capture the value of that time. Hours spent in front of the camera often disappear into calendars with no clear link to productivity, billing, or accountability. This is why pairing streaming with structured time tracking is no longer optional – it’s essential.